Since 1990, the Family Giving Tree has provided gifts for over one million San Francisco Bay Area children, families, and seniors from low-income households. We believe that everyone should experience the joy of the holidays through the receipt of a gift and more than half of these gifts have fulfilled exact holiday gift wishes.

To fulfill the exact holiday gift wish of a child, adult or senior in need may not seem like much, but for someone who may not otherwise receive a gift, it’s everything. That single, specially chosen gift lets them know that someone in the community is thinking of them.

In 2018 alone—with the help of more than 650 Bay Area nonprofits and schools and the more than 1,500 individuals, groups and businesses that helped us lead drives—we fulfilled nearly 78,000 holiday wishes and provided more than 40,000 supply-filled backpacks to those most in need.

Over the last 28 years, Family Giving Tree has served nearly 1.6 million children and individuals throughout the greater Bay Area as we actively endeavor to inspire the values of kindness, philanthropy and volunteerism in our community

The Family Giving Tree Holiday Program works with more than 250 Bay Area social service agencies. These agencies supply us with the names and wishes of the children they serve year-round. A wish card is printed for each child, detailing their age, gender,first name and their wish for a holiday gift. Over 900 Bay Area companies and schools participate in the program by displaying the wish cards, often on trees, in their lobbies and other public areas. It is the generosity of employees, customers and students that make this program a success. By selecting a wish card, these individuals pledge to purchase a gift for a child in need. Each December 100,000 square feet of space is donated to The Family Giving Tree to process the children's gifts.